The Asda Foundation charity has announced it is increasing its fund for local disasters to £500,000 to help local communities in their time of need over the next 12 months.
It follows the recent floods, with more severe weather forecast over the coming days.
Chair of the Asda Foundation Alex Simpson said: “This is an extremely challenging time for families and communities, and could not come at a worse time of year for them. Store colleagues have been absolutely fantastic in supporting their neighbours – from joining the clean-ups in their areas to providing emergency supplies to community groups and charities to distribute where they’re needed the most. Our store managers and Community Life Colleagues are really leading this drive on the ground and the decision to increase our local disaster fund to £500,000 to help them do this was an easy one for the trustees to make.”
The fund is used to provide community groups and charities with food, water, clothing, cleaning materials and products and support during the clean-up. It also puts a colleague hardship fund in place to support Asda colleagues whose homes are affected by local disasters.
In York, Asda Foundation’s work is continuing today as it delivers cleaning packs to charities and community groups later today to distribute to all 650 affected properties in the area, following a similar move in the Halifax area earlier this week.
Residents in other affected areas have been receiving food, cleaning materials and clothing through the foundation, and colleagues have been helping to clean and provide collection points at stores for anyone who wishes to donate items to their community.