Press Centre

More Than 15 Local Shops Sign-Up To ASDA's Unique Loyalty Scheme

ASDA can today confirm that 15 local businesses in Huntly have agreed to join its unique 'COLLECT AND SAVE SCHEM£' in the town, with the backing of the Huntly Business Association and the Aberdeenshire Town Partnership.

This announcement comes just hours to go before the new store opens (Monday 15th May) and the scheme is officially launched in Huntly tomorrow.

This ground-breaking initiative will directly benefit many local traders, from butchers to bakers; florists, pharmacies and even small cafes in the area who will all be part of the new loyalty scheme.

Far from taking business away from the area, the new ASDA store could attract many more customers to Huntly, some from 40 miles away. Thanks to the new scheme, these new customers will also spend money in local shops in the town centre, proving that supermarkets can work hand-in-hand with local retailers when they come to town.

J&I Smith Bakers in Huntly are just one of the local businesses who have signed up to the 'COLLECT AND SAVE SCHEM£'. As one of the members of the new initiative, the Huntly bakery hope to grow their sales even further with ASDA, by selling 15 of their bakery products in the new Huntly store.

Commercial Manager for J&I Smith Bakers, Roger Fillingham commented, "We think the scheme is an excellent idea. The opening of the new ASDA store will encourage shoppers to come from further afield who would not ordinarily come to Huntly. We're all very excited - this has got to be a good thing for all of us."

Mark Menzies, local community manager for ASDA said, "We've been overwhelmed with the response from local shops and we can't wait to get the scheme up and running next week. I'd like to take this opportunity to thank everyone who has been involved in pulling the scheme together and to everyone in Huntly for their support."

The new ASDA store in Huntly will open at 10am on Monday 15th May.

Posted in Press Centre on 14 May 2006