News & Blogs

Wilfred Emmanuel-Jones

Wilfred Emmanuel-Jones, the man who created The Black Farmer range of tasty gluten-free sausages – available in more than 100 Asda stores – has picked up one of the first ever Black British Business Awards.

Asda’s Chief Marketing Officer Steve Smith was one of the judges for the awards, which aim to celebrate the contribution made to the British economy by black business people and promote inspirational role models.

Steve, who described Wilfred’s story as “incredible”, said: “What I love is the simplicity and bravery of his brand. The brand is him; and the brand name directly challenges stereotypes and forces one to think, reflect and hopefully prompts productive and enlightening discussion.”

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Posted in News & Blogs on 10 October 2014
Halloween

Spooky white dress

We asked Tom Atkinson from halloweenerrific.co.uk to pick his favourite Halloween costumes for children from the Asda Halloween 2014 product range – here’s what he chose:

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Posted by Halloween on 09 October 2014
Halloween

Halloween family costumes

We asked Tom Atkinson from halloweenerrific.co.uk to pick his favourite Halloween costumes for adults from the Asda Halloween 2014 product range – find out what he had to say…

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Posted by Halloween on 09 October 2014
News & Blogs

Checkout colleague Roy Pennington got a surprise visit this week from the Mayor of Worcester who popped into Asda with a VIP invitation.

Roy presented with his invitation at Asda Worcester

Roy, 68, will be one of 160 people attending The People’s Banquet on Friday 10th October at the Guildhall in Worcester by special invitation. The event celebrates local people who go “above and beyond the call of duty” in their work. A retired salesman, Roy first started working at Asda Worcester in January 2012 as a porter and loves his current job at the checkout.

The Mayor of Worcester, Councillor Alan Amos, said: “I invited Roy because he is a ray of sunshine. Whilst we shoppers are rushing around looking miserable, he always finds time to have a cheery word with customers, asking how they are, in a good old-fashioned traditional way. For that brief moment, he brightens up the life of everyone he meets at checkout.”

Read what customers say about Roy
Posted in News & Blogs on 08 October 2014
Halloween

Halloween

We’ve got a spooktacular range of costumes this Halloween at George.com – including the Wingflatables, inflatable clowns and baby pumpkins. This year we’ve got something for the whole family – there’s even a vampire cape for the dog to wear! Check out our costume range here.

We want to see your Halloween fancy dress photos – and we’ll award the best pic with a £200 Asda gift card to spend this Halloween!

Here’s how to enter:

  • Comment on our Halloween competition Facebook post with your photo
  • Follow @Asda on Twitter and tweet your photo with the hashtag #asdahalloween
  • Follow @Asda on Instagram and upload your photo to Instagram with the hashtag #asdahalloween
  • Upload your photo and caption into the form below

We’ll pick our very favourite Halloween fancy dress photo and send the winner a £200 Asda Gift card to spend in store. We’ll also feature the winning entry here on Your Asda.

Find out more
Posted by Halloween on 08 October 2014