News & Blogs

Fancy some Orange Marblemania? Our new cake has a name

We asked Asda Facebook fans to choose a cake to go on the Asda cafe menu – and now they’ve named it too!

The winning Jaffa orange and chocolate marble cake

The winning name was “Orange Marblemania” suggested by Jackie Gwinnell. This orange and chocolate marble cake was voted onto the menu by our Facebook fans, beating the Chocolate Cookie cake and Sticky Toffee and Ginger cake.

The choice of three

Sally from the Asda cafes team says: "We developed the product after the success of the Chocolate Orange Cake last Christmas – so we knew customers liked that flavour combination but we wanted to move things on visually and that is why we decided to do a marbled effect.

“However, after tasting all three cakes we were torn about which was the best as we thought they were all amazing!!”

Sally describes the cake as “Three layers of marbled chocolate and orange sponge cake sandwiched together with sticky orange curd and Sicilian orange oil buttercream, fully enrobed in rich glossy fudge. Each slice is rossetted with an orange buttercream rosette decorated with a whole chocolate orange segment.”

Look out for it in Asda cafes later this year.

Posted in News & Blogs on 17 May 2013