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Ex-footballer Fabrice Muamba pops into Asda for training session

Former Bolton Wanderers footballer Fabrice Muamba popped into our Bolton store today for a special training session.

Fabrice at Bolton store

Colleagues at the store were learning how to use the new life-saving defibrillator equipment – a campaign that is close to Fabrice’s heart.

Fabrice suffered a cardiac arrest while playing for his team against Tottenham in an FA Cup quarter final match. Thankfully a defibrillator was on site and it was this equipment, along with the combined skills of the medical teams on the scene and at the hospital, which saved his life.

We’re working in partnership with the British Heart Foundation (BHF) to roll out defibrillators to all our stores depots and offices by the end of this year. BHF is also working with local ambulance trusts to make sure all our colleagues know how to use the equipment.

Fabrice with Asda colleagues at Asda Bolton

Fabrice, pictured (top) with Community Life Champion Christine Baldwin and Steve Nicholls, HCPC Paramedic for the North West Ambulance Service, was keen to be involved in the training session at his local store. Fabrice said: “Installing defibrillators in all of its stores is such a tremendous initiative by Asda and so I am delighted to do anything I can to help raise awareness of the machines’ availability.”

David McNally, Community Resuscitation Manager for the North West Ambulance Service, said: “For every minute a person in cardiac arrest doesn’t have a defibrillator attached to their chest, their chance of survival reduces by 14%. Using the defibrillator within 4 minutes of collapse gives the best possible chance of survival.”

More than 60,000 people suffer a cardiac arrest outside of hospital every year in the UK. But only one in ten people survive.

Fabrice and his wife Shauna launched a range of Mrs Muamba’s Caribbean sauces earlier this year, with a donation from the sale of each jar going to the Arrhythmia Alliance – find out more here.

Posted in News & Blogs on 03 September 2014
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