Asda Mumdex

Childcare costs prevent 7 in 10 stay-at-home mums working

Our latest Mumdex report is out and shows that seven in 10 Asda mums who stay at home would be financially worse off in work because of the high cost of childcare.

Asda mum Jayne and her family juggle work and childcare

The vast majority of mums (86%) want to work to be a good role model to their kids. And mums who do work say they find it rewarding and get more out of working than their salary.

The research with our Mumdex panel – made up of 5,500 Asda mums – shows Asda mums would like the Government to help with access to cheaper childcare, provide more after-school clubs and for employers to offer flexible working to help mums returning to work.

How the government can do more

It is families who are predominantly helping to relieve the burden of childcare costs, with a third of mums relying on their family to help take care of their kids.

Our People Director Hayley Tatum says: "The majority of mums want to work to be more financially independent and demonstrate a strong work ethic for their kids, but for many the crippling cost of childcare is keeping them at home.

Ceri Goddard, chief executive of the Fawcett Society, says: “We urgently need to see more done to support parents in combining paid work with responsibilities in the home. More flexible working practices should become the norm, not the exception.”

Mumdex graph

Our Mumdex report also measures what Asda mums think of the economy,their household finances, their quality of life and future of community spirit. While mums remain pessimistic about the UK economy they’re feeling much happier overall than they were in February this year.

You can see the full report here

Posted in Asda Mumdex on 02 September 2013
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