Asda Mumdex

With one year to go to the 2015 General Election we launched the first in a series of special Mumdex reports today at the Houses of Parliament.

Our first special report reveals that mums contribute an amazing £37.2 billion through voluntary and care work – and this vast contribution is largely hidden.

The survey of 11,000 mums found that, on average, mums undertake 10.8 hours of unpaid work a week on top of paid-for work and childcare commitments. This ranges from caring for the elderly or disabled to helping out at charity shops and community groups. And 85% of mums believe the value of these contributions has never been recognised.

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Posted in Asda Mumdex on 08 May 2014
Asda Mumdex

Eight out of ten mums (81%) intend to vote in the 2015 General Election according to our latest Mumdex survey.

Asda Mumdex report

However the majority (88%) believe politicians aren’t addressing the issues that matter most to them. And nearly three quarters (73%) say more honesty from politicians about what they can realistically achieve would encourage them to vote.

Two-thirds of mums believe Parliament would do a better job if there were more female MPs and ministers – there are only three women in the current Cabinet. It’s also clear that the cost of living is one of the key priorities for our Mumdex Panel

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Posted in Asda Mumdex on 08 May 2014