Asda stores win at the Supermeat & Fish Awards in London

Asda Worcester

Earlier this week, Asda stores were named as best stores in their regions at the Supermeat & Fish Awards in London.

Asda Portadown store were named as Best Northern Irish Store, Asda Worcester were named as Best Midlands Store and Asda Boldon won the prestigious title of Best Store Team. Well done to all those involved!

Asda Portadown

Jim Viggars, Head of Meat Quality, said: “We’re delighted our stores have been have been recognized as winners in their categories. These awards really celebrate the talent we have in our stores, and we’re really proud that our store colleagues have been recognised.”

Asda Boldon

The judging process included a visit from the judges, where colleagues gave them a tour of the store, talked about their Meat & Fish counters, the community initiatives the stores have, as well as colleague development and customer interaction. Here’s what the judges said:

Best Northern Ireland Store – Asda Portadown
This relatively new store has a relaxed and welcoming feel to it. The Magees butchery counter concession is of the same high standard seen in Northern Ireland Asdas’ elsewhere, with the counter itself displaying a three-way split of manufactured, added value and fresh meat produce.

Best Midlands Store – Asda Worcester
This store has well stocked and presented aisles, a good range of meat and fish on the serve over counters and staff that are enthusiastic and knowledgeable. The availability of both Aberdeen Angus and organic mince from the aisle as well as standard mince is impressive. The sausage display is nicely arranged and the serve over counters well presented with the display shelf above the main meat counter area put to particularly good use for smaller items.

Best Store Team – Asda Boldon
Quite a few stores focus on service at the counters but at Asda Boldon the philosophy of ‘Always Happy to Help’ also runs through the senior managers and the aisle staff like the writing runs through sticks of Blackpool rock! A smiling, friendly service, great teamwork and superb back up from senior staff, shines through at this store.

Posted by Charlie on 11 July 2013
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