Community

Youngsters from Attleborough Sports junior football club are looking great in these smart new kits thanks to a grant from the Asda Foundation.

Melissa and Attleborough Sports junior football club in their new kits

Our Nuneaton store’s community champion Melissa Hutchinson presented the team with a £2,000 grant which they’ve spent on much-needed new kit and equipment for their under tens team.

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Posted in Community on 15 September 2017
Community

Young footballers from Mosborough FC will be taking to the pitch in these smart new kits thanks to a grant from the Asda Foundation.

The team with Nanette

The players called in at our Sheffield Drakehouse store to receive a cheque for £995.37 and thank our community champion Nanette Mansell for her help securing the donation.

Team manager Shane Latham said: "We’re very, very grateful. Nanette was absolutely brilliant and helped us every step of the way. She also organised a bag pack in the store which helped us raise more vital funds.

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Posted in Community on 13 September 2017
Community

These handy Happy Little Helpers shopping lists are now available in more than 300 of our larger stores to make trips to the supermarket less stressful for autistic children.

Happy Little Helpers at Asda

They were created by our brilliant Middlesbrough colleague Jenny Barnett, whose five-year-old son Charlie has non-verbal autism, to keep children interested and engaged during their shopping trips.

Jenny’s colourful shopping list shows a range of shopping choices such as milk, bread and bananas that the child can tick off once they’ve been added to the trolley. She came up with the idea after seeing how Charlie’s school uses symbols and pictures to help him communicate.

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Posted in Community on 13 September 2017
Community

There were smiles all round when our Barnes Hill store’s community champion Katey Titley handed over the keys to a new minibus to Cerebral Palsy Midlands.

Katey with the group and the minibus

Katey volunteers with the charity each week and helped secure a £15,000 donation from the Asda Foundation to pay for the minibus.

Sarah Lilly, Development Officer at Cerebral Palsy Midlands, said the minibus will help members of staff transport people to GP appointments, do the shopping, go on trips and get to and from the Cerebral Palsy Midlands centre.

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Posted in Community on 11 September 2017
Community

Four of our community champions from the North East were on hand to support some of the thousands of runners who took part in the Great North Run.

Colleagues helping out

Lynn Ivison from our Gateshead store joined Maureen Wallwork from Washington, Mel Foster from Benton and Michelle Castledine from Gosforth to cheer on the athletes.

They then joined volunteers from St Oswald’s Hospice to offer the runners much-needed refreshments and book them in for massages after they’d crossed the finishing line.

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Posted in Community on 11 September 2017