Press Centre

Asda launches Android version of transactional mobile app

Today (Monday 16 April 2012) Asda announces the launch of its first Android transactional mobile app – allowing customers to buy Asda groceries online using their Android phone. The move follows the launch of the retailer’s transactional iPhone app and mobile-optimised grocery site back in November and August last year.

Customers can now download the free Asda App onto their Android phone and register, shop and amend an existing order or delivery slot up until 10pm the day before their delivery is due. The app also has an integrated barcode scanner and voice search function to make finding and adding products even easier, meaning customers can check the price of a product wherever they are. The new app also includes a convenient mobile store locator, offering maps and directions so customers can easily find their nearest Asda when they are out and about.

The app was an international collaboration between Asda and the @WalmartLabs mobile team based in the US.

Kate Cuthbertson, Asda’s head of mobile innovation said:

“More than half of Asda customers now have a smartphone – and they’ve told us they love the convenience and freedom that it gives them. We’re delighted to be able to extend the features that shoppers using our iPhone App enjoy into an Android App, so even more busy Asda mums can shop – and price check – on the move.”

“Our mobile innovation strategy is focused on providing our customers with simple mobile solutions that help to save money with Asda every day. We work very closely with the Walmart team in the US to identify technical solutions which will help our in-store and on-line customers through their mobile, then make them a reality.”

“We’ve got lots more exciting projects in the pipeline, so watch this space!”

The app is free and can be downloaded from Google Play immediately.

Posted in Press Centre on 16 April 2012
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Unleaded falls to 138.7p per litre, diesel falls to 143.7p per litre

Asda announced today that it is cutting up to 2p a litre from the price of both unleaded and diesel, the first fall in prices in 2012.

A drop in global oil prices, and the strengthening of sterling against the US dollar have reduced wholesale costs, enabling the supermarket to pass those savings on to hard pressed motorists.

From tomorrow (Saturday) drivers filling up at any of Asda’s 195 forecourts nationwide will pay no more than 138.7 pence per litre for unleaded and 143.7 pence per litre for diesel.

Andy Peake, Asda’s director of petrol trading, said:
“We’re committed to doing everything we can to help lower the cost of living for our customers, and today’s move shows that Asda is once again leading the way in reducing the price at the pump.

“Unlike other retailers, our price cuts benefit everyone across the country, meaning that no-one filling up at Asda will be forced to pay a premium for their fuel."

Research taken from PetrolPrices.com shows that some retailers are getting away with charging up to 8 pence per litre in towns without an Asda nearby.

Asda is unique amongst supermarkets and oil companies by setting a maximum national price cap for its customers wherever they live – others rely on high prices at filling stations with no local competition to fund phoney price drops elsewhere,.

That clear policy is what lies behind the AA’s confirmation that towns with an Asda are likely to have Britain’s lowest petrol prices.

Posted in Press Centre on 20 April 2012
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UK families £10 a week worse off in March 2012 than a year earlier UK

  • UK families were £10 a week worse off in March 2012 compared to the same month a year earlier, the joint-lowest level of disposable income since November 2008
  • Average UK household had £144 a week of discretionary income in March, 6.5 per cent lower than a year earlier
  • Rising unemployment and persistently high inflation rate driving disposable income down
  • Regional Income Trackers highlight widening disposable income gulf in UK

The latest Asda Income Tracker has revealed that family spending power fell by £10 a week in March 2012 – reversing the improving trend seen in recent months. This left the average UK family with £144 of weekly disposable income, 6.5 per cent down from the same time last year.

The official measure of the rising cost of living was up in February, as the consumer price index (CPI) rose over the year by 3.5 per cent, well above average earnings growth which remained weak at just 1.6 per cent. When slow income growth is added to high inflation on the cost of basics it’s clear that family spending power is being squeezed in both directions, resulting in disposable income levels eroding further.

As well as those that are in work seeing small year on year salary increases, well below inflation, tough conditions in the labour market mean unemployment is still having an impact despite slight year-on-year improvements in the headline rate. Balancing the two conflicting elements, family income growth is still very fragile, with the improving cost of basics overshadowed by the high number of workers becoming unemployed.

Despite some recent improvements in the cost of utilities and transport with a drop in wholesale prices and energy providers making cuts to bills in March, they are still two of the main factors putting pressure on discretionary spend. The cost of electricity and gas remains well above that of last year and are rising again by 8.1 and 16.1 respectively in March. Petrol and diesel prices by 4.2 and 4.7 per cent respectively over the year, with prices at the pump hitting an all-time high during the month.

Read more and download the full report
Posted in Press Centre on 24 April 2012
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Today [27th April 2012] George at Asda completed its acquisition of the sourcing division of its long term supply partner GAAT, for an undisclosed sum.

GAAT is based in Istanbul, Turkey, and has played a key role for more than a decade in building George at Asda’s position as one of Britain’s favourite fashion brands.

As George’s largest supplier, GAAT has worked with over 80 manufacturers to manage garment production on behalf of the business in key locations such as Egypt, Turkey and Sri Lanka.

At a time when customers are more focussed on value than ever, the acquisition will enable George to continue to develop its world class supply operation. The new company will be known as George Turkey.

Andrew Moore, executive managing director of George, will be providing a further update on the George business and the role Turkey will play in its growth at a briefing on 11th May 2012.

Posted in Press Centre on 27 April 2012