Myself and the Asda Wine team had a fantastic day at the stunning ‘Imagination Gallery’ in London last week showcasing 120 wines to key journalists throughout the day.

There were 25 new wines as part of the wine range all of which are landing in store this month.

The key theme of the event was ‘The Old World Reborn’ which, working with IPL, has opened up some great new avenues to new producers and we have a huge amount of winemaking expertise at our fingertips. Spain in particular was looking a little unloved so a real concentrated effort has brought some really delicious, great value wines into the range.

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Posted by Alice on 17 May 2012

We held our first ever wine blogging event in London last Thursday evening, following on from our successful Wine press tasting event during the day.

The blogging Event included a Masterclass of wine/food matching run by Philippa and a ‘trail’ of her and Katie Thompson’s favourite wine’s for the bloggers to taste and enjoy!

Posted by Alice on 17 May 2012

We had a visit from our De Bortoli colleagues on Friday who came into Asda House to taste through the current range and start discussing new products that we could start selling in store later in the year!

Their new wine ‘De Bortoli Rose’ is arriving in stores Monday 28th May priced at £5.98 – Perfect with either Pan Fried Tuna or with some BBQ’d Salmon.

Have a look at the photo of our wine buyer Jo Durant with Leanne De Bortoli
(owner) and Steve Webber (Chief Winemaker).

Follow De Bortoli Wines on twitter with @DeBortoliWines

Posted by Alice on 28 May 2012

Our Three Choirs Regalia white wine has just landed in store today (priced £7.30), which I am very excited about, as the wine is exclusive to Asda and the blend was put together by myself and the winemaker at Three Choirs. I have been back to the vineyard with some press people to take some photos and see the vineyard at budburst.

This is a close up of the vine (budburst):

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Posted by Katie on 29 May 2012

We’ve got some great deals on Champagne and sparkling wines to help you celebrate the Queen’s Diamond Jubilee.

Dubois Caron Champagne is rolled back to just £12 (from £24.21) and our NEW Fillipo Sansovino Prosecco is great value at £6.

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Posted by Michelle on 29 May 2012

Our fantastic Regalia English Wine has been on its travels, working its way around the world with members of the wine team! The wine has travelled as far out as New Zealand, Australia, Italy and France, and it now sitting on the shelves of Asda ready to be enjoyed over the Jubilee Weekend!

Have a look at our photos of the wine and try and work out where in the world it is….!

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Posted by Alice on 31 May 2012