Pearce

There’s an old saying in sheep farming that the sheep should keep the farmer rather than the farmer keeping the sheep. It may seem an odd thing to say, but it’s a reference to the profitability of sheep farming and the need for any business to be profitable rather than a loss making exercise.

Thankfully, due to reduced global production and increasing demand, most British sheep farmers are making better profits now than they have done in recent years and that’s good news for Asda as it means there should be plenty of British lamb to fill our shelves.

Posted by Pearce on 14 February 2012
Chris

Free range Bronze turkeys are extra special and this year as well as the fields to roam in they have been able to graze a special crop. The farmer planted mustard to encourage the ranging of the birds and give them a richer environment.

Posted by Chris on 29 November 2011
Chris

ASDA is introducing the Bourbon Gold turkey for Christmas. This is a unique bird specially bred for us.

Posted by Chris on 29 November 2011
Pearce

Costa Rica is famed for its coffee. This is fiercely protected. There are two varieties of coffee; Arabica and Robusta.

The Costa Rican Government permits the cultivation of Arabica. No Robusta is permitted.

The pictures show the coffee beans on the plant which is very attractive with its bright green leaves.

The ripe (red) beans are harvested and the bean separated from the pulp. These are dried into the green form prior to roasting according to the customer’s preference.

The enthusiasm of Costa Ricans for coffee was very evident. Standing in front of a supermarket display (looking like a confused tourist), I was assisted by several local each with their view on which was the best coffee and hence which I should be buying.

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Posted by Pearce on 28 November 2011
Pearce

Wal Mart held a summit to examine best practice on sourcing from small farmers. The meeting was hosted by Wal Mart Central America in Costa Rica. Costa Rica is a small country with a population of 4 million.

Costa Rica

There is a thriving agriculture. Costa Rica has a large number of volcanoes some of which are still active. The cultivated land is based on volcanic ash and the soils are very fertile. They are also free draining. Just before we arrive they had had 10 days of consecutive rainfall and over one metre of rain had fallen.

Vegetables were the principal crops with a rotation of potatoes, carrots, onions, cabbage (red and green) and maize.

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Posted by Pearce on 28 November 2011