Bakery inspiration trip to Paris!

Paris; the most romantic city in the world and also a great place for our product team to visit for inspiration and ideas for new bakery products. It is really important that the team goes on visits – particularly outside of the UK to see upcoming trends and ideas new to the market.

Hannah (our cake buyer) and Jemma (our product development manager) visited many continental bakeries in central Paris including; Dominique Saibron, Lenotre, Pierre Herme and Berko. Each bakery they visited held an array of exciting products with unique flavours such as rose, jasmine and lemon meringue. The team brought back many ideas for new products to develop in the future.

Check out some of our delicious cakes in store today.

Posted by Natasha on 22 May 2012
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